Jake Trussell is Creative Director for World Business Chicago (WBC), a public/private economic development organization chaired by Mayor Rahm Emanuel with a Board of Directors comprising some of Chicago's top executives. Jake's responsibilities include creative strategy and design of digital and print media.
Before joining WBC, Trussell was Webmaster at Massachusetts College of Art and Design (MassArt) in Boston, MA where he developed and managed web strategies, policies, and initiatives. During his nearly 8 years in the position he oversaw multiple website redesigns and managed the college’s web-branding.
His experience also extends into the music industry where he has worked as a recording artist, event producer, DJ, blogger, and record label owner, and has worn hats in marketing & public relations, using new-media tools to build and communicate with communities.
Between leaving MassArt and joining WBC, Trussell was a freelance web consultant on projects for The John D. and Catherine T. MacArthur Foundation, the Kellogg School of Management at Northwestern University, and a number of other organizations.
Trussell Graduated with Distinction with a Bachelor of Fine Arts degree in Media and Performing Arts from the Studio for Interrelated Media at Massachusetts College of Art and Design.